One week. The final presentations are one week from today for the students of LSU Manship School of Mass Communication PR Campaigns class. Each team must condense ALL of the work they have done this semester into one campaign summation and evaluation book and one 15 minute presentation. The worst part of it all is that graduation is on May 18, which makes getting work done so much harder considering senioritis has kicked into full gear.
Right now 6+ Solutions, my PR group is in the process of completing and compiling all of our materials and plans for our campaign this semester with GaitWay Therapeutic Horsemanship in Baton Rouge. To say the very least, this has been an extremely trying semester with many obstacles and challenges coming at us every day. Luckily enough, the “real world” is not picture perfect, so we can count this campaign as practice for when we graduate.
As you know through reading this blog all semester, my group has developed and delivered an awareness and fundraising campaign for GaitWay. We focused on raising awareness through traditional and interactive media, and we had a series of fundraising dinners throughout April. We have been working non-stop all semester, and it is really hard to believe that not only is this campaign almost over, but so is my college career.
One important thing about this class is simply that- it’s just a class. While it is the most important class in the PR track for LSU Mass Communication, it, unfortunately, is not the only thing in my life. I am an involved student on campus, holding leadership positions in Omicron Delta Kappa, the LSU Ambassador Team and LSU Zeta Tau Alpha, as well as a graduating senior, so this final semester of college has been insane.
The key to being able to successfully transition between student and professional is to stay proactive in all facets of your life: school, on-campus involvement and resume-building. This semester has been full of class work and leadership responsibilities as well as applying and interviewing for jobs. The entire job searching process is an exhausting process filled with rejection. I would like to meet a person that found his post-college job on the first try because I swear until searching for jobs, I had not had to deal with that level of rejection since trying to find a date to my high school winter formal ( I went to an all-girls school, so it was up to us to find dates).
I digress.
My point is that just doing classes is not enough. Successful students stay involved on campus and are always working to mkae their resumes the best they can be. Also, persistence is key. Like I said, it all doesn’t come on the first try. I, for example, was rejected from 11 different job positions before I was offered the job I accepted post-graduation. Here is where I brag, but I just have to tell you that I was recently named the Associate Director of Communication for Catholic High School here in Baton Rouge. I genuinely could not be more excited!
In my first blog post, I mentioned that we students should be called PR “practicers” because “practitioners” was too far a stretch. Well now it is that time- come May 18, my fellow students and I will officially become PR practitioners. I am happy to say that I am ready for that step, and I look forward to many years as a practitioners.
To keep up with me as I grow as a PR practitioner, be sure to keep in touch with me through LinkedIn! To follow GaitWay as someone else continues its PR efforts, check them out on Facebook!